LinkedIn Engagement Rate Calculator
Enter a post’s reactions, comments and reposts to see its engagement rate. Switch between impressions and followers, check the calculation and copy your result.
- Free
- No signup
- Calculated in your browser
Your post numbers
Use counts from one post. Results update as you type.
Open your post’s analytics to find impressions. These count views, not unique people.
Enter 0 for a count with no interactions. Commas and spaces in large numbers are accepted.
Your engagement rate
(Reactions + comments + reposts) ÷ impressions × 100
Enter impressions and all three interaction counts to see your rate.
Compare with similar-sized accounts
Choose a follower range to compare your reactions + comments rate with the measured median.
MagicPost’s August 2026 benchmark: reactions + comments divided by impressions. Compare your recent posts at the same age, too.
Compare multiple posts (optional)
Your multi-post table
Enter one post per row, using counts captured at comparable post ages. This table is separate from the single-post calculator. No LinkedIn connection or import is required.
Your entries stay in this page’s memory, not in storage, the URL or requests. Reloading clears them. Enter 0 only for a known zero; leave unknown counts blank.
Impressions are views, not unique people. Summing them does not measure unique audience.
Scroll the table sideways to edit all counts.
| Post label | Reactions | Comments | Reposts | Impressions | Followers at post | Rate / inclusion | Remove |
|---|---|---|---|---|---|---|---|
| Excluded: Missing counts (unknown, not zero) |
0 included · 1 excluded · 1 rows
0 interactions ÷ 0 impressions
Complete at least one valid row to calculate rates.
Rates shown here are rounded to two decimals. CSV rates retain calculation precision. The single-post benchmark above is not a verdict on this aggregate.
Turn post engagement into conversations.
Extrovert is a LinkedIn outreach assistant for founders and sales teams. It finds prospects, suggests who to comment on or DM today, and prepares drafts in your voice. Review the suggested actions and keep the relationships you care about moving.
Finds prospects
Describe your ideal customer to find people who fit, or let Intent Signals find them by their LinkedIn activity. You choose who to add.
Prioritizes actions
Two short lists for today, comments and DMs, every item with a reason.
Prepares drafts
Drafts use the actual post or conversation and your writing style. Extrovert checks for AI-sounding phrases before you review.
Illustration: two stacks, prospects' posts and conversations, sorted into today's priorities. Posts rise with reasons such as "One more comment, then outreach", "On your topic", "Overdue for a comment" and "Where your buyers read"; an off-topic post drops out. Conversations rise with "New role, follow up early", "Two weeks with no reply" and "Ready for a first DM"; a slow nurture waits. The result is two short lists, comments for today and DMs for today; what sinks below the line is marked "Not today".
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How to calculate your LinkedIn engagement rate
Find one post’s numbers
Open your own post and its analytics. Copy the impressions, reactions, comments and reposts. Use counts from the same point in time.
Choose the basis
Use impressions for interactions per view. Use followers for interactions relative to your audience size, including when another account’s impressions are unavailable.
Read the result and comparison
The rate updates as you type. With impressions selected, choose your follower range for a measured benchmark. Copy the percentage and calculation for your report.
Good to know
- Keep the counts alongside the percentage
- Impressions count views, not unique people. A high rate on a small number of impressions may produce fewer interactions than a lower rate on a widely seen post.
- Compare the same formula
- The main result includes reposts. The benchmark comparison uses reactions + comments only, matching MagicPost’s August 2026 study. Follower-based rates need follower-based comparisons.
- Measure at the same post age
- Compare posts after the same number of days, such as seven days after publishing. Older posts have had more time to collect views and interactions.
Frequently asked questions
How is LinkedIn engagement rate calculated?
Add reactions, comments and reposts, divide by impressions or followers, then multiply by 100. For example, 240 reactions + 38 comments + 12 reposts on 9,400 impressions gives 290 ÷ 9,400 × 100 = 3.09%.
What is a good engagement rate on LinkedIn?
Compare posts using the same formula, audience size and post age. This tool uses MagicPost’s August 2026 medians by follower range for its impression-based comparison. That study counts reactions and comments, so the comparison excludes reposts while the main result includes them. Your own recent posts are another useful reference.
Should I use impressions or followers?
Use impressions to measure interactions per post view. Use followers to measure interactions relative to audience size, or when you cannot see another account’s impressions. The two percentages answer different questions and should not be compared directly. Switching basis keeps your impression and follower counts separate.
Where do I find LinkedIn post impressions?
Open a post you published and click its analytics or impression count. Impressions are available for your own posts and pages you administer, not for another account’s posts. Reactions, comments and reposts are visible on the post.
Do clicks count in this calculator?
This calculator counts reactions, comments and reposts. Some analytics reports also include clicks or other actions, so they can show a different engagement rate. Use the same set of actions each time you compare posts.
Can an engagement rate exceed 100%?
Yes. Interactions are actions, not unique people. One person can take multiple actions, and a post can reach people who do not follow you. A follower-based rate can therefore exceed 100%; the calculator keeps that result rather than capping it.
Is the calculator free, and are my numbers saved?
It is free and needs no signup. Calculations happen in your browser. Your entered numbers are not uploaded, stored or added to the URL. Copy your result before closing the tab.
What is Extrovert?
Extrovert is a LinkedIn outreach assistant for founders and sales teams. It finds prospects, suggests who to comment on or DM today, and prepares drafts in your voice. You review the suggestions and decide what goes out. This calculator is one of its free tools.
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