Social-first prospecting: the LGM × Extrovert playbook (51% reply rates)

15 July 2025

Oleg, Founder, Extrovert

Oleg (founder, Extrovert) walks through the social-first prospecting playbook he AB-tested on 10,000 leads: warm prospects with comments before you ever connect, wait so ~20% DM you first, then run a multichannel sequence in LGM. The result: 51% average reply rates across CEOs, sales leaders, and agency owners.

What you’ll learn

Put this into practice with Extrovert

Track the right people, review suggested comments and DMs, and stay visible in about 15 minutes a day.

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What you’ll learn

1. What the 10,000-lead test found

2. Start with a focused batch

3. Warm up before you connect

4. Give the connection time to work

5. Split the work between Extrovert and LGM

6. Review every suggested comment

7. Keep not-now leads in nurture

Put this into practice with Extrovert