Insights & Playbooks

Get known before you pitch

Warm outreach, engagement-led prospecting, and everything that wins on LinkedIn.

Picture of Zero-Spam Founder-Led Sales 2026 article

Zero-Spam Founder-Led Sales: How to Build Pipeline Without Cold Blasts

Dag Holmen, Stefan Repin, and Oleg break down a zero-spam founder-led sales system combining warm LinkedIn engagement, targeted ads, and light outreach.

February 20, 202610 min read

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sales

The social-first prospecting playbook: how Extrovert + LGM hit 51% reply rates

Oleg (Extrovert founder) A/B-tested social-first outreach against cold sequences on 10,000 leads. Reply-rate lift ranged from roughly 2.2× to 6.25× across the three segments.

July 15, 202510 min read

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