Case studies

How Blynked turns LinkedIn comments into warmer client outreach

Blynked uses Extrovert to find relevant prospect posts and prepare comments before connecting. Bojan Djakonovic Berisavljevic built a daily engagement routine around it, while a client comparison showed stronger acceptance and reply rates after two weeks of familiarity.

I went from 5 scattered comments to 50 daily. Takes 15-20 minutes.

Bojan Djakonovic BerisavljevicHead of Innovation, Blynked · LinkedIn

At a glance

daily comments in Bojan's routine, up from five scattered comments
50
for Bojan's daily engagement routine
15–20 min
reply rate for familiar versus cold prospects in one client comparison
38% vs 4%
Business
Revenue growth partner for agencies, IT and tech companies
Outcomes
A daily engagement routine and warmer client outreach, with stronger acceptance and reply rates in one client comparison

A revenue partner needs conversations with the right buyers

Blynked helps agencies, IT and tech companies build a more consistent sales pipeline. Based in the Netherlands, the revenue growth partner works across the funnel, from the first touch to booked meetings and signed deals.

For Bojan Djakonovic Berisavljevic, its Head of Innovation, LinkedIn engagement had become a time sink. He spent mornings scrolling for posts and trying to write useful comments, then still forgot to follow up.

He built a more focused routine with Extrovert at its core: monitor relevant topics, find posts from target prospects and review suggested comments before posting. He reported moving from five scattered comments to fifty a day, with the routine taking fifteen to twenty minutes.

A prospect feed worth opening each morning

Bojan keeps his attention on a smaller set of people: prospects, partners and people in his market whose conversations are worth joining. Extrovert brings their posts into one feed, so he can see what they care about that week instead of working through the general LinkedIn home feed.

Topic monitoring adds another way to find relevant discussions. Suggested comments give him a starting point in his own voice; he decides whether the contribution fits the post.

Then I review the draft and decide whether it deserves to go out.

Bojan Djakonovic BerisavljevicHead of Innovation, Blynked · LinkedIn

The aim is to show up repeatedly in conversations those prospects already follow. A few relevant comments, spaced over time, give a future message some history. Bojan keeps the decision about what deserves to be published with him.

Comment first, connect second

Blynked combines that engagement routine with the rest of its outreach tools. In Bojan's setup, Clay builds targeted lists, Extrovert supports the commenting, and Aimfox sends connection requests after prospects have seen his name.

The order matters. In a comparison for one client, Bojan looked at cold connection requests alongside requests to prospects who had seen the team's comments for two weeks:

I ran the numbers for a client recently: •Connection requests to cold prospects: 24% accept, 4% reply. •Requests to people who'd seen our comments for 2 weeks: 61% accept, 38% reply.

Same targeting, same message. The only variable was familiarity.

Bojan Djakonovic BerisavljevicHead of Innovation, Blynked · LinkedIn

Those figures describe Blynked's warm-first client outreach, with Extrovert as part of the wider setup. Commenting gives the team a way to become familiar before a connection request or DM asks for the prospect's attention.

Bring the next follow-up back into view

The work continues after the first DM. Bojan has also been testing Extrovert's Smart Follow Ups to keep the next touch from getting lost in calendar reminders and old conversations.

You set the timing once, and it shows you who is due in Recommended.

Bojan Djakonovic BerisavljevicHead of Innovation, Blynked · LinkedIn

That puts the follow-up back in front of him when it is due. In the workflow he describes, he still reviews and sends each DM himself, keeping the timing prompt separate from the decision to write.

Get known before your next connection request

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